Profit Center Coach Blog

Feed the Content Monster! When you start posting, you'll quickly find out the content monster is hungry... I mean really hungry! You need to get the content monster on a consistent diet otherwise it will starve and die. (I kinda like that analogy). It's true, the more consistent you are at content, the healthier your social presence will be, if you quit posting, your readers leave... And that kills your presence. So how do you feed the monster? This link has some great ideas. I like suggestion #2 which is plant three seeds. It's great, find the three...

I need a fish.  The problem is... I don't want a fish.  When I was a kid, my sister and I had an aquarium.  It was a disaster. We hated cleaning it.  The water would turn into this funky pea soup consistency before we began the dreaded task. But, after reading this article that topics storytelling enhancement techniques on Facebook... I feel a fish in my future.  Letting a mascot be your spokesperson is an awesome idea.  I can see "ask the fish", live "streaming" the fish, maybe taking the fish on location (heck... I don't even take Mr...

Talk to your grandma and other ideas for posts!  Today you need to post something, anything... It's been a while since that last communication.  You're desperate. Hold on. Desperate comes through loud and clear.  When you find yourself at this point, take a deep breath and ask, "would I want to read this?" When you've determined the answer is no.  Then read the article  highlighting below.  It's really basic but will give you some awesome starting points.  When you change your question to, "What can I teach about my business?"  The possibilities open up! Teach about your employees.  What cool...

I'm adding another experience to the "I never thought it would work" file. But, last week my relative "sent" me an email.  Now I would include the text, but then I thought with the way Google crawls... it may just give the scammers proof their product works. Let's just say... my relative doesn't travel!  However... the email made it sound like he was having a very rough trip and needed some wired funds to get back home.

I sent my relative an email, "Your email account has been hacked, change your passwords"

One of my employees pointed this super creative detail out to me. The Mike and Ike's candy package put a creative spin on their UPC code.  Take a look! They made it functional and artistic.  That got me to thinking... How can you take something ordinary, dare I say, boring and add your business' personality?  Can you add interest to your bathrooms, front lobby, stairway?  The possibilities are endless!   Afterall, this is a UPC symbol, YAWN!  now it's a pretty neat part of the package.