Quote: “Never let a stumble in the road be the end of the journey.”
Thursday: Infinity Customer
Happy 4th of July!
Have you ever tripped? You’re walking along and… you don’t fall down… but you stumble, look around, laugh a little… and stop walking, never to walk again.
Of course not.
You keep walking.
It’s the same thing you do with your social marketing efforts. When you create an email and you get really lame results, you never send another email.
Ugh. NO!
Send another email. Just keep trying – this is normal… you tweak you try again.
Now that you’re in the try again mode, try this… recruit people for your email list by selling them things.
What?
Well, for example I sell personalized dog collars. Instead of running an ad for dog collars and hoping for the best… what happens if you sell a “I love My Golden Retriever” T Shirt? You make sure that you have a check box for your email AND you make sure you put your flier in the envelope. You nurture this person because they like dogs! Instead of a random ad to lots of people, you target the same people with a product and they pay to be a part of your email program.
This might sound “out there” or you might try it and trip… but it’s a core function of developing an infinity customer. You attract people and offer products they want to buy!
#doinginfinity
Tomorrow… come back for my episode on “Big Cash Small Change”!
PS: Like my vibe? I want you to join my tribe!
Free Gift: Here’s a FREE guide to show MY results from using Infinity!
Infinity Marketing Machine Daily Topics:
Monday – Character (Subject Matter Expert)
Tuesday – Content & Consistency
Wednesday – Midweek Motivation
Thursday – Infinity Customers
Friday – Big Money
Saturday – Try This!
Sunday – Week in Review